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The link opens a new tab with a 2 minute video on Simply Good Food's advocacy. The wordings are as follows. It's a new day at Simply Good Foods. We're on a mission to challenge the snacking-quo. Think, create and innovate the impossible and celebrate how we do it. By boldly flipping the macros, replacing high carbs and sugar with high protein and low carbs/sugar with absolutely no compromise on taste. Inspiring better nutrition for better lives A.K.A. we're going all in on nutritious radically defying delicous food as we write our bold next chapter. The question is.. when will lightning strike next? BOOM! Simply Good's purpose is to raise the bar high on what food can be by saying no to the status quo and saying yes to making better food, food the offers robust nutribution not hollow nutrition, energy not depletion. We're on a mission to make food that works for you. Better nutrition made easy so you can live well. You make us, Simply Good.

Our Purpose

We’re raising the bar on what food can be.
We say no to the status quo, and we say yes to making better food.
Food that offers robust nutrition, not hollow nutrition.
Energy, not depletion. Enjoyment, not regret.
Simply, we’re on a mission to make food that works for you—that is radically nutritious and defyingly delicious. 
Better nutrition made easy so you can live well.
We don’t compromise, so you never have to.

Our Brands

  • Visit Atkins Website
  • Visit Quest Website
  • Visit OWYN Website

Financial News

News Releases

March 19, 2026
Simply Good Foods to Report Second Quarter Fiscal Year 2026 Financial Results on Thursday, April 9, 2026
DENVER, March 19, 2026 (GLOBE NEWSWIRE) -- The Simply Good Foods Company (NASDAQ: SMPL) (“Simply Good Foods” or the “Company”), a leader in the Nutritional Snacking category, today announced it will report financial results for the second quarter of Fiscal Year 2026 on Thursday, April 9, 2026.
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March 4, 2026
Quest Nutrition Teams Up with Professional Basketball Player Sophie Cunningham to Debut New Stacks Protein Bar, Crispy Protein Chips and Original Social Series
Cunningham hosts The Grand Try series alongside USA Rugby athletes and showcases Quest's newest additions to its portfolio including Stacks Bars and Crispy Protein Chips. EL SEGUNDO, Calif., March 4, 2026 /PRNewswire/ -- Quest Nutrition has partnered with professional basketball player Sophie
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January 20, 2026
Simply Good Foods Appoints Joe Scalzo as President and Chief Executive Officer
Key Architect and Longtime Former CEO and Executive Vice Chairman of Simply Good Foods Returns to Lead New Chapter of Growth DENVER , Jan. 20, 2026 (GLOBE NEWSWIRE) -- The Simply Good Foods Company (NASDAQ: SMPL) (“Simply Good Foods” or the “Company”), a leader in the Nutritional Snacking category,
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